Chilean Avocado Importers Association

Take A Look

The Little Fruit that Scores Big 

“AugustineIdeas creatively and successfully transforms consumer awareness into shopper purchases in-store through exceptional retail activation programs. Their creative and deep retail connections are unmatched by other firms.”

- Maggie Bezart, marketing director CAIA

For five seasons, AugustineIdeas has infused shopper marketing strategies, excellent creative and in-store themes, and innovative retail events to drive sales with customers and consumers. Our mission? Build brand preference with retail and consumers. What better way to do that than leverage America’s favorite sport—football?

More than 1.5 million pounds of Chilean Avocados sold over the last five seasons.

Our strategy? Give the retailers what they want and they’ll play—football themes, creative in-store signage and just a little healthy competition. Team an effective in-store campaign with a significant digital and social media effort including an online game and mobile site, and it’s easy to score big!

Project Team

carlosRivera
CourtneyJ
dani
Deb
Gerald
JillB
Julie
katewilbur
Monica
Sonny
Talor

Services Provided

Social Media Engagement
Retail Promotions
In-Store POS Design
Partnership Management
Digital Media
Website and Mobile Site Development
Online Game Development